DIGITAL AND SOCIAL PR
Powerful social strategies to promote your music online
Quite Great have been helping dance acts through to folk acts gain online activity for over a decade. From legends such as Mick Jagger to acts like Newton Faulkner, major compilations from the likes of Ministry of Sound, to simply helping growing acts grow that little bit faster.
We operate a very simple method of online development that encompasses creating foundations for our acts to build on throughout a series of release patterns, so the first thing to do is make sure that there is activity. Now this sounds obvious but the important thing to you as a new or developing artist is the ability to get your music seen and heard. With our network of music blogs, entertainment sites, release postings etc. we rapidly develop deliverable PR activity for our clients that then sets up the focus on hitting the bigger and more influential hype-machine blogs, the Pitchforks of the world, the Huffington Post through to the NME online, Guardian online and everything in-between.
The online PR side is all about building an online presence via creating powerful social strategies, targeting our vast array of bloggers and music journalists, through to online radio shows. We have been helping acts grow online since pretty much the birth of the internet as a tool to help promote artists, you only have to look back to the likes of Sandi Thom to know where our creative heart lies. From Facebook to YouTube, we’ve got you covered.
Regular reporting between our team and yourselves, along with the flow of ideas is vital. Once we have online growth we target selected online local radio and community stations to gain plays and feedback which allows us to use these plays as building blocks. With the online PR campaign growing further, we add local print and look for creative angles to fully exploit opportunistic national news media.
By the final stage of the campaign we will have reports relating to relevant press, online media and radio stations. Hence your online PR campaign is the springboard to a focused team strategy.