I Am Tru Starr tackles issues at the centre of Black Lives Matter
2020 hasn’t been the best year, has it? Firstly with the pandemic hitting the globe in vigorous force, the protests for BLM hit shortly after. A year of pain, controversy, and ill health, is there anything else the world wants to throw at us?
Las Vegas based soul-hop artist I Am Tru Starr is the real deal, and highlights the principles that are important to him. His brand new single ‘Something’s Gotta Change’ comes in the knick of time, and tackles issues at the very heart of Black Lives Matter. Speaking from experience, I Am Tru Starr spent five years in a federal prison, and knows the in’s and out’s of true emotion.
Speaking about society everywhere, I Am Tru Starr comments, “This society is sedated and I wanna do my part in waking ’em up. It’s about time real music got the light it deserves. No politics. No label tricks. No big city backing. My family explained to me when I was young that Emmett Till (whose lynching was a major influence on the emergence of Black Rights in 50s and 60s America) was a distant cousin, and what he went through has always helped to fuel the passion in my music”.
With a forthcoming album set in sight, ‘VIVA’ highlights what it means to be alive in 2020 as a young black man.
“Family, love and legacy. Not this bullshit society tries to get you to put priority on like money or the new hot car or whatever they want you to be enamoured with, then turn around and make you feel like shit for not having it. Growing up in Rochester and getting caught up in those streets up there, I thought that was what life was. Fast forward a few years, I’m living in Vegas, became a father and I now see what life is and all it can be and just how beautiful it is. We are all in a place of appreciation for life and the things that truly matter. VIVA! Long live us!”
Dropping Autumn 2020, ‘VIVA’ is stating that it’s one of the most important albums of the year. A hard hitting message, I Am Tru Starr is an artist that refuses to be ignored, and how could you possibly ignore this?
Words by Chloe Mogg
@chloemogg
skype – quitegr8
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