Karen Ruimy is a Moroccan-born performer, writer and philanthropist. A former banker at Finacor in Paris, she changed careers at age 30 to become a spiritual author.
Working with clients and focusing on their influences within the world of female well-being is a constant privilege for us Quite Great. Looking after celebrity PR our aim is to always complete campaigns that honestly share our clients stories, hoping to help others with positive, creative and innovative campaigns.
Artist, Karen Ruimy is a client whose wellbeing and spiritual influences were paramount in her work and life. As a spiritual healer, dancer, singer, author and founder and creative director of beauty and well being brand, we had many different aspects of health & lifestyle PR as well as Fashion & Beauty PR that we wanted to focus on. As always our initial starting point is understanding our client and their desires, which we develop with constant one to one meetings. One of the important focuses for this client was to reach out to health and wellness media, sharing not only musical talents but also her significant role within the world of wellbeing. We are lucky that we have so many wonderful health, wellness and lifestyle magazines, blogs and media outlets, where our contacts are always keen to hear about our client’s stories. During a PR campaign, constant communication with the client is vital, our clients know that we are here to listen to anything they want to discuss at any point during their campaign.
Health and wellness is an area is one in which most of us look to at some point, the peace and serenity of Yoga and Pilates and the calmness it can bring into our lives is something everyone should experience. As a company, we have looked after many clients whose respect and dedication to these areas in their lives has made such a hugely positive impact and it has become a very important and respected ethos and area we specialise in at Quite Great. Celebrities are humans too and their mental health and well being can be very vulnerable to the pressures and constant speed of their lives and this is where the power of spirituality, whether through exercise, food, music, literature, or general lifestyle can be very influential. Our contacts within the media world of health and wellness mean we have regular features in magazines well as working with formatted sections of the national press, and radio and TV.
Some of the highlights for Karen Ruimy have included OmYoga and Yoga magazine, both national wellbeing magazines, as well as a broad range of other media features.