In Summer 1994, Blur’s Parklife could be heard playing from bedrooms and car stereos up and down the country. Band member Graham Coxon described the song as being “about the park class: the dustbin men, pigeons, joggers who we saw every day” – the 37 million of us who regularly use the UK’s 27,000 parks and green spaces every year.
July 29th – August 5th marks national Love Parks Week – an annual event which aims to get as many people as possible, young and old, out into the great outdoors to take advantage of their local park. Whether it’s walking the dog, picnicking with friends, or pushing our little ones on a playground swing, our nation’s parks provide us with a vital space to walk, play or simply sit and relax. They offer us a space to take physical exercise, meet with friends or simply breathe in some fresh air, whilst absorbing the sights, sounds and smells of nature. But it doesn’t stop there.
Research shows that spending time in nature can also help to boost our mood, reduce negative emotions and improve our sleep. Indeed, a survey conducted by the LandTrust found that 9 out of 10 people feel that green spaces play a positive part in their happiness and wellbeing. To echo the words of Blur’s Parklife “It gives me a sense of enormous well-being (Parklife) / And then I’m happy for the rest of the day.” That’s not to mention the physical health benefits – parks also providing us with a space to exercise and be active – particularly important for those who may not live close to or have the funds to access a gym or leisure centre. Quite simply, parks matter because they enable us to connect with nature, stay healthy, socialise and build community.
With our HQ looking out onto rolling countryside, the Quite Great PR team are fortunate to be able to experience first-hand the importance of nature to both our physical and mental wellbeing. This unique understanding of the environment has helped us become the leaders in environmental and sustainability PR.
From The Coastline Runner to World Animal Day, we understand our client’s needs and plan campaign activity that effectively put your issues at the forefront and engage audiences in a meaningful way. So, if you’re looking for an Environmental PR Agency look no further than Quite Great PR. It really is as easy as taking a walk in your local park.
Written by: Sophia Mitchell
skype – quitegr8