Every day the Quite Great PR team help artists promote their music online as well as develop a profile within mainstream radio, print and tv, the key thing to understand is what is the point of what you are trying to achieve?
Set yourself targets , only you can decide what they are initially, but undoubtedly you will be thinking that, you simply wish more people to know about your band or your music if this is the case then perhaps have a re-think as what you really need is to get people to interact and start to care about your music. It is fine to give things away , as the feeling seems to be absurdly now that music should be free, but when you give things away what do you get in return?
The next step any online advice source tends to give is to outline a huge array of online methods from Mixcloud to Soundcloud, Bandcamp to Bandsintown, Kickstarter to Songkick that they say will help you build your profile online. The reality is that this advice is pointless unless you have first developed your music to the best level you possibly can, many artists start building online profile before they have built any true understanding of themselves as artists and as creators of music. Get this clear in your mind first, work with the best producers you can , hone your craft then start looking into the opportunities the online world can offer but if you take it to the world before you have actually understood yourself then don’t expect anyone else to understand and love what you are doing.
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