BRIAN PARKER – CONTEMPORARY VISUAL ARTIST
Planning Art PR Campaigns In Preparation For Exhibitions
Building momentum towards an artist’s solo show is an exciting and challenging campaign to organise for any art PR consultant. Contemporary visual artist Brian Parker’s London exhibition ‘The Journey So Far… It’s All About Me’ consisted of a show exhibiting a collection of 39 pieces from Brian’s work, as a result of the last ten years of painting every day. A record of the themes and obsessions that he chose to paint included people, places & dancers and visited locations from Brian’s life. ‘ I am driven by the need to appeal to the visual sense of my viewers, so the aesthetic impact it has on the viewer is more important to me than any particular theme’…..
Creating a buzz around an artist through their PR campaign is vital , as each piece of press is reaching out to a new audience of potential buyers and collectors and raising the artist profile. Even if large sales do not always materialise at the show do not be disheartened as this show and surrounding art PR can have an ongoing effect way after the show, especially if this is maximised with follow up ongoing PR. This is also a time to capitalise on the show and the contacts made whether through gallery contacts, visiting guests through PR campaigns or even those passing the exhibition.
Quite Great Art PR department have achieved excellent media results in a broad range of regional, national and international art publications for our contemporary visual artist Brian Parker during his ongoing campaign. These have covered a variety of publications and media outlets such as Happiful , Fab UK Magazine, Country & Town House, Essex-TV, Telegraph & Argus, The Cult House, Great British Life as well as variety of local radio interviews.
This particular PR campaign has also assisted with promoting and helping to organise art exhibitions such as Brian’s solo London show and raising our artist’s profile with local PR based around exhibitions such as the Affordable Art Fair, Royal Ulster Academy of Arts, The Wells Art Contemporary 2021 to name a few.
Testimonial
Just thought i’d write a quick note to express my appreciation for all the great work these guys (especially Lisa Freeman and Pete Basset) did for me over the six months leading up to my first london solo exhibition. The publicity in national print magazines and radio coverage really help raise awareness of the show and raise my personal media profile.
Brian Parker/Facebook Review
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