Best Music PR Tips for Unsigned Artists

• A label deal needs to be examined closely, what are they taking from you and what do they give back?
• Do you need a simple distribution deal first as you have a budget to invest in your music?
• Are you happy to keep on top of your own campaign or do you prefer to hand control to others?
• Do you fully understand what an external agency is offering, what is 100% and what is dependent on your music?
• Have you weighed up the fact that you need to work with an agency that you hire, that the more you give them the more you will get out?
• The story behind your music is key, you need to examine yourself and what makes you tick then work with the agency to develop media interaction.
• Things that look too good to be true are too good to be true.
• Working with your music pr agency, the stories not just reviews sell the songs as these are what make you different and bond with new fans.
• It is sometimes the smaller things that make a difference, people don’t read long content so snappy, incisive headline-grabbing ideas work well.
• If you are unsure about starting a campaign then do not start a campaign and only spend what you comfortably can afford.

 Music PR Agency Perspective:

• The staff who work for you have to be clear on success.
• Stress within the team will not benefit the end result.
• Everyone is on the same side and with a clear campaign road map everyone can see the winning line.
• There are literally hundreds of acts potentially fighting for the same space or airplay.
• Make sure all information given to the team is clear and they can easily develop interesting angles.
• Although success comes in different shapes and sizes, interaction and a common cause is key to success.
• If there happens to be something negative written try and keep in context as the journalist is doing a job and not everything will look like an advert.
• Working with a team enhances your belief and determination to achieve success.
• A great deal of coverage may not change your world, hence again if you keep budgets controlled you can view things with spiritual control.
• Your team are humans too with emotions and concerns.

The team at Quite Great PR help unsigned musicians & artists from across the globe market and promote their music in the UK by offering a structured release pattern for artists to gain media coverage.

Email ask@quitegreat.co.uk so we can see if we have the team to match your needs.